Context

A cheese division of the Savencia group, Les Fromagers Associés brings together several entities with strong expertise but distinct identities. In a transforming market environment, the challenge was to build a shared narrative without erasing their singularities.

Our approach

POLI supported LFA in building a unifying and lived business project.

BRAND

Definition of a purpose and shared values, capable of carrying out a long-term collective ambition while respecting local identities.

PEOPLE

Mobilization of teams and sites through field interviews, co-construction workshops and collective ownership mechanisms.

Make diversity a lever for coherence and strength.

Outcome

A structuring business project, a unifying shared narrative, and deployment tools to sustainably align teams around a common vision.